Ceng Li!

2019

Restaurant Branding
client : Ceng Li!

Ceng Li! is a fast food restaurant from Jakarta serving Chinese-cuisine inspired ricebowl. They value the ‘Three Principles of Cengli, Cuan, Cincai’ upon their service, giving the customer a fairness in delicacy experience. The visual is inspired of the three principles and the cross-breed elements between Indonesian and Chinese culture.